For the thrifty, car-less, and adventurous, the Wilkinson Center’s first-floor Ride Board was a high-traffic landmark for more than 25 years. It generated car trips that were everything from fun to awkward to even, on occasion, romantic. But as of June 2013, the wooden boxes and paper cards of the iconic Ride Board are no more. To encourage students to switch to the safer and more efficient Zimride program, which allows users to schedule local and cross-country rides with their online BYU accounts, the map was removed and sold at a BYU surplus auction. Zimride (zimride.byu.edu) allows users to preview the profiles of drivers or passengers before the trip—it can even give a heads-up for music tastes.
